In marketing and in sales, the more specific and personalized your approach to a prospect or customer you get, the better results you are likely to achieve. Every customer wants to feel important, and that's what makes AMB's personalization strategy so effective.
Read MoreHow RevOps Drives ABM Success
5 min read
By Karen Lopez on 2021 January 14 16:00 GMT-07:00
Topics: Account-Based Marketing Account Based Marketing (ABM) Revenue Operations (RevOps)
Using the Jobs to be Done Framework to Understand Your Customers
5 min read
By Karen Lopez on 2021 January 7 16:00 GMT-07:00
Revenue operations center on ensuring teams align around helping their products stand out from the competition and sell.
Read MoreTopics: Jobs Theory Jobs to be Done Framework Revenue Operations (RevOps)
Using RevOps for Your Business
7 min read
By Karen Lopez on 2020 December 17 16:00 GMT-07:00
The steady downfall of inter-departmental friction and siloed companies have led the way to the rise of RevOps. Similarly, an increasing trend in interdepartmental collaboration, data-driven marketing, and cross-functional tools have boosted revenue operations even further.
Read MoreTopics: Customer Journey Revenue Operations (RevOps)
Why You Should Hire a RevOps Agency vs. Hiring a RevOps Team
6 min read
By Karen Lopez on 2020 December 10 16:00 GMT-07:00
A revenue operations approach is central to a company's long-term growth because it aligns its entire customer life cycle and makes it more efficient.
Read MoreTopics: Marketing Insights RevOps Agency Revenue Operations (RevOps)
Business Survival amid the Covid-19 Pandemic
7 min read
By Karen Lopez on 2020 December 4 16:00 GMT-07:00
The Covid-19 pandemic that has swept the world over has brought with it many unprecedented challenges for businesses.
Read MoreTopics: Understanding Your Business Covid-19 Marketing Revenue Operations (RevOps)
How RevOps Helps Grow Your Business
4 min read
By Karen Lopez on 2020 November 19 16:00 GMT-07:00
Today’s fast-paced business climate makes it crucial, now more than ever, for companies to restructure their processes to gain a competitive edge.
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